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Managing Your Business

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Time to update your summer hours

Yeah, summer!

Canada Day long weekend is the start of more relaxed business hours for some companies. If you're changing your business hours for the next couple of months, be sure to update them on Facebook.

This short tutorial will show you how.

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Say Thank You

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Say Thank You

Obviously - I love using social media and I use it often to share food and travel pictures.

When adding these pictures to Facebook and Instagram,  I like to use the location feature to show where I am. 

On a trip to Alberta a few winters back, I posted a couple pictures on Instragram. I used the mapping feature to "check in" at The Fairmont Jasper Park Lodge and also hashtagged these photos #jasperparklodge.

On day three of our seven night stay, I returned to our room to find a large envelope addressed to me on the coffee table.  Inside was a hardcovered  book featuring beautiful photographs of the Rocky Mountains. The attached handwritten note from Jasper Park Lodge's Social Media Manager thanked me for my beautiful pictures on Instagram.  

Can you say "Wow"?  I did...and almost two years later, I still do. 

How do you thank your customers who showcase you in their social media platforms?  Do you even know when they do? 

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The Telephone is not Dead

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The Telephone is not Dead

Starting a new business can be both hectic and exciting, as I'm learning with Soac Media.

I've spent the last few weeks creating a website, designing business cards and growing Soac Media's Twitter and Facebook pages. My business will focus on managing social media platforms and creating electronic eNewsletters,  but I've learned something ...

The telephone is still a great way to connect with your customers!

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I signed up for various business services, and three of these companies reached out to me by phone. Representatives from Constant Contact and Google called within 24 hours of me signing up for their services. The reason for the calls? To introduce themselves as my contact should I have any issues or questions, as I go through my learning curve with their products.  123rf called after I downloaded my first image to ensure that everything went smoothly and to ask if I had any questions about the process.  

All three followed up with emails that contained their contact info.  They didn't have too - I had already paid for their services but it impressed me and made me feel valued as a customer.

When was the last time you phoned one of your clients to touch base?  They just might like "hearing" from you. 

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